Case Study

How we applied consumer “Growth Levers” to a contact lens manufacturer...

The contact lens industry has a complex and dynamic market structure...

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Case Study

How we applied STRAP™ to a beverage brand in South Africa

A beverage brand in South Africa asked us to help facilitate the...

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Case Study

How we applied Pachinko™ to help a global food manufacturer refocus their...

A global food manufacturer was losing share in a declining category....

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Case Study

How we applied Structural Equation Modeling to a beverage brand in North...

One challenge posed by the high number of variables tracked in the...

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